Instagram is the gift that keeps on giving, they recently introduced their new carousel feature allowing you to share your brand’s story through multiple images in one post. We share 4 ways you can get creative with your posts.

 

• Before & After
  Instagram allows you to add up to 10 images in one post so why not use this to create a before and after sequence – ideal if you’re a beauty or fitness business, you can’t go wrong with a #TransformationTuesday post. If you’re looking to boost engagement, why not ask your followers to spot the difference between your photos

 

Swipe left through @badgalriri's most memorable hair transformations from 2017 back to 2010! (Go to ELLE.com for the full evolution)

A post shared by Elle Magazine (@elleusa) on Feb 22, 2017 at 8:02am PST

 

• Tell A Story
  Had a great time at that networking event last night? Want to share your business story? Retell the story by sharing the highlights and milestones in one post. You can use a mix of photos and videos to create your own narrative from start to finish. Remember this is the perfect time to bring your following with you!

 

?Swipe right to see how we put drugstore beauty to the test ? We set out to prove that in some instances high-end and drugstore makeup can tie for first place. Tap the link in bio to see which side is high-end and which is drugstore.

A post shared by Refinery29 Fashion (@r29fashion) on Apr 17, 2017 at 1:51pm PDT

 

• Suprise!
  Got something exciting to share? Why not reveal it in an engaging carousel. Tease your audience with a sneak peek of what’s to come. Of course you’ve got to leave your final post as a cliffhanger so that your audience will come back to see the big reveal 😉 Remember not only will this build up your engagement, but also create a buzz around your campaign

 

Keep swiping for a hump day SURPRISE ??? (?: @marcygoob)

A post shared by Cosmopolitan (@cosmopolitan) on Feb 22, 2017 at 11:34am PST

 

• Demos
  Walk your followers through the process! The new slideshow feature is perfect for you to demonstrate how you use or do something, for example if you’re a food blogger you can share your recipe, beauty business? Share your swatches. Turning your post into a tutorial is a great way to encourage your audience to keep on swiping

 

Swatches of our new blotted lips! Launching in 30 minutes! Keep swiping —> Sucker, Ice Cube, On A Stick, Drip, Bees Knees, Lolly, Candy Floss, Brain Freeze

A post shared by ColourPop Cosmetics (@colourpopcosmetics) on Apr 13, 2017 at 9:37am PDT

 

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